Product Manager

roadmap.sh: https://roadmap.sh/product-manager

Suggested path through the Product Manager nodes. Each node links to its lesson when written.

Nodes

Product Management Fundamentals

• What is Product Management?
• Product Manager vs Product Owner
• PM vs Project Manager
• PM vs Program Manager
• Types of Product Managers
• Role & Responsibilities
• Product Lifecycle
• Product-Market Fit
• Product Sense
• Hard Skills vs Soft Skills

Strategy & Vision

• Product Vision
• Product Strategy
• Mission & Goals
• Business Models
• Value Proposition
• Competitive Analysis
• Market Analysis
• SWOT Analysis
• Porter’s Five Forces
• North Star Metric
• OKRs
• Build vs Buy

Discovery & Research

• Customer Discovery
• User Research
• User Interviews
• Surveys
• Personas
• Jobs to be Done (JTBD)
• Customer Journey Mapping
• Empathy Maps
• Problem Validation
• Idea Validation
• Market Sizing (TAM/SAM/SOM)

Planning & Prioritization

• Product Roadmap
• Feature Prioritization
• RICE Scoring
• MoSCoW Method
• Kano Model
• Value vs Effort Matrix
• Story Mapping
• Backlog Management
• User Stories
• Acceptance Criteria
• PRDs (Product Requirements Docs)
• MVP Definition

Execution & Delivery

• Agile
• Scrum
• Kanban
• Sprint Planning
• Standups
• Retrospectives
• Working with Engineering
• Working with Design
• Release Management
• Feature Flags
• Go-to-Market Strategy
• Product Launch

Data & Analytics

• Product Analytics
• Key Metrics & KPIs
• AARRR (Pirate Metrics)
• Funnel Analysis
• Cohort Analysis
• Retention & Churn
• A/B Testing
• Experimentation
• SQL Basics
• Data-Informed Decisions
• Analytics Tools

Growth & Business

• Growth Loops
• Acquisition Channels
• Activation & Onboarding
• Monetization & Pricing
• Unit Economics
• LTV & CAC
• Customer Feedback Loops
• Voice of Customer

Soft Skills & Leadership

• Stakeholder Management
• Communication
• Storytelling
• Influence Without Authority
• Negotiation
• Decision Making
• Prioritization Under Uncertainty
• Leadership
• Cross-Functional Collaboration
• Empathy
• Product Ethics

Resources

See resources.md.

Project ideas

• Write a complete PRD for a feature you wish existed in an app you use daily — include problem statement, success metrics, user stories, and a phased rollout plan.
• Run a prioritization exercise on a backlog of 15 hypothetical features using RICE and the Kano model, then defend your top 3 in a written one-pager.
• Build a product analytics dashboard from a public dataset, define a North Star metric and AARRR funnel, and propose two A/B tests to improve activation.